Why Do I Need an Agency? Why Can’t I Do It Myself?
It's a question we get asked a lot, and the answer is “yes, you can”.
If you’re running a business, you’ve probably asked yourself this question.
Should I Pay Someone? Can’t I Just Do It Myself?
The truth is, you can do it yourself; lots of businesses do. But do you have the time and resources to do so? Because that's a different question.
Let's take a look at the benefits an agency has to offer.
What Is An Agency?
It sounds obvious, but an agency is a team of people who essentially collaborate with you to get stuff done, whether that's building you a website, running your ads, looking after your social media or helping the right customers find your business on search engines.
In a nutshell, we look after the digital stuff you don't have the time for and implement it on your behalf.
Why Would You “DIY” It?
There are plenty of reasons why businesses ‘DIY’ their marketing:
It feels cheaper at first, no invoices, no retainer, no ‘extra’ bills.
You are fully in control, no one knows your business like you do.
You want to figure it out as you go.
But Here’s Where It Gets Sticky:
Time will eat away at itself, that quick social post you wanted to get out, turns into hours messing around with Adobe, or Canva.
Or a website update that gets pushed back because you have a supplier/customer issue that needs your attention more urgently.
It gets complicated, fast, SEO, paid ads, it's all doable. But there's a reason people bring in agencies to look after it.
We’ve all been there, you start strong with the best intentions, but then the day-to-day stuff gets in the way, it gets pushed aside, you can’t keep up with it and just like that, the momentum drops.
So Why Bring In An Agency?
Good question, here’s why:
You get a team of specialists, not just one person, but a group of people collaborating with you to get the best results for your business.
We look at your business from a fresh perspective, which means we spot things you might be too close to see. A fresh perspective brings fresh ideas to the table.
You get your valuable time back so you can focus on the business. We’ll handle the digital stuff for you.
We are built for this! Processes, tracking, reporting, years of experience, doing what the data tells us and reporting back to our clients.
It's not about handing over the keys and walking away. The best work happens when we collaborate with you and your team.
We can handle the heavy lifting, meaning you’re able to manage the day-to-day business, staying involved where it matters most.
The Truth is, It’s Not Either/Or
Plenty of businesses out there do some bits themselves and get us in for support. Maybe you’re great at social media but you don’t have the time to set up and manage Google Ads.
Or maybe your website is looking a bit outdated and is in need of a refresh, that's fine, we’ll fit in where your business needs us.
At the end of the day we are all about providing the right digital solution to our clients, it's like a Pick ‘n’ Mix of services, that will work for your business and where you’ll see the most value, purely dependent on your goals.
Even if you've got the time, the right skills, and everything you need in-house, sometimes a fresh pair of expert eyes can still be a real help. We can help with that too.
Not Sure What To Do Next?
Check out our Case Studies or Portfolio to see some of the work we’ve carried out for our clients, to see what their issue was, how we fixed it and the impact it made.
Or if you’re curious to see how we can help your business, Contact Us, give us a call or pop in to our office for a cuppa and a chat!
